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How a Director of Revenue uses AI: A Case Study With Aidaptive

How a Director of Revenue uses AI: A Case Study With Aidaptive

March 3, 2025
mystery person
5
โ€œI would absolutely recommend Aidaptive. Feeding potential guests exactly what theyโ€™re looking for on your website and emails is probably the best competitive edge.โ€
Andy Cox
VP, Enterprise Systems | Exceptional Stays
mystery person
5
โ€œIt was easy to implement. The integration with our PMS Track was super easy: we just created a new user account. That was it. Plus, the level of service and help has been above and beyond.โ€
Andy Cox
VP, Enterprise Systems | Exceptional Stays
mystery person
5
โ€œI would definitely recommend Aidaptive to other property management businesses. Especially those who are looking to start driving more of their own direct bookings and stop over-reliance on the OTAs.โ€œ
Dale Smith
Founder, Host & Stay
mystery person
5
โ€œItโ€™s a better guest experience really. The guest can go through a journey where theyโ€™re seeing properties that are actually relevant for them. Rather than seeing stuff that we want to push.โ€œ
Dale Smith
Founder, Host & Stay
mystery person
5
โ€œThe big goal of bringing Aidaptive on board was to push towards aย higherย direct booking contribution. So making sure weโ€™re getting the right properties in front of the right guests; making sure weโ€™re using personalization throughout that user journey; and really trying to make our marketing budget more efficient by getting the right message to the right people at the right time.โ€
Dale Smith
Founder, Host & Stay
mystery person
5
"The more that the vacation rental industry consolidates, the more the individual managers need a competitive edge."
Andy Cox
VP, Enterprise Systems | Exceptional Stays
5
โ€œThe conversion metric is pretty black and white. Here is your conversion rate as it stands today โ€“ and here is your conversion rate with the personalization. Thereโ€™s a clear-cut lift.โ€
Francis Adanza
CEO and Co-Owner, Online Cycling Gear
5
"Aidaptive has really helped us personalize recommendations and web pages to specific customers. Obviously as we work to build a company the risk of that is: the bigger the institution, the smaller the customer. So the challenge and the art form is to have relatively good resources, but also feel small to customers โ€“ intimate and personal โ€“ and they've helped us maintain a balance between those two things.โ€
Clark Twiddy
President, Twiddy & Co
5
"We have been very happy with Aidaptiveโ€™s personalization tools. We utilize their product recommendations and search on our site. Honestly, the best part of working with them is their team. They provide us data and testing (with a control) so we know it works. Both have shown to increase our conversion rates and AOV."
Megan Simon
Chief Operating Officer, Bearbottom Clothing
5
โ€œI would definitely recommend Aidaptive to other property management businesses. Especially those who are looking to start driving more of their own direct bookings and stop overt reliance on the OTAs.โ€
Dale Smith
Founder & Director, Host & Stay