2023 CRO Anthem: “Black Friday” Edition – Part I Lyrics

by | Aug 3, 2023

Aidaptive CRO Anthem Black Friday edition Part I Lyrics
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2023 CRO Anthem: “Black Friday” Edition – Part I Lyrics

In preparation for the big shopping season, Aidaptive has put together a rap song and music video to inspire our direct-to-consumer friends with some relatable entertainment about Black Friday & Cyber Monday prep. 

You know the chaos of the season better than anyone, so we think you’ll enjoy watching this video.

Watch the music video

 

Lyrics: 2023 CRO Anthem: Black Friday Edition – Part 1

Verse 1:

All hands on deck, at the strategy session

How do we plan to grow the CEO asking the question

holiday season is coming anybody have a suggestion

Our traffic has lessened, how can we still smash our projections

 

Tracking impressions, volatility in markets exist

Black Friday coming up and we got targets to hit

So what’s our narrative, our strategy, our Story to tell?

Just launched some new SKUs we got Inventory to sell

 

The goal is to 10x, and falling Short is a fail

Last campaign didn’t convert cuz it was boring as hell, noo

I feel the pressure, under more scrutiny

What should I do to convert more consumer leads?

 

Reviewed the Ad budget, something bout it Lacks substance

In a ROAS dungeon, meanwhile the CAC struggling

Not having a great time, how to boost the baseline,

Leadership asking have you looked into AI?

 

Hook:

Black Friday, tis the season, it’s a lurkin

But last year, though, something wasn’t working

Prepping early this year to avoid the hurt and

I’m searching, for something new to boost our conversion

 

Black Friday, tis the season, it’s a lurkin

The old cyber monday deals no longer working

Been sellin online, since I was ye high

I’m searching, for something new to boost our conversion

 

Verse 2:

Our Facebook Ads are good, boss! Maybe even great!

God, LAST YEAR you made that same old mistake

Running promos, and discounts in the same old way

Are you forgetting everything, like 50 First Dates? 

 

Nice reference boss! See, look, you still got it!

Thanks for the praise, but let’s get back on topic!

Okay we’re segmenting emails. Klaivyo’s working great.

Inventory’s ordered. Tik Tok posts on the way.

 

Try ChatGPT? It’s AI AND free. 

I’m a marketer, boss, that AI ** can’t replace me **.

That might  help our creative and our content. 

But does it help convert? That’s the question on my conscience. 

 

Shopify shows us numbers on the dashboard,

What we growing Facebook Ads for if they don’t add more?

So here I am, once again, working late , tired,

I need something to get those conversion rates higher 

 

Bridge:

Ecom – we selling online

Ecom is a hell of a time

Ecom – we selling online

Ecom is a hell of a time

Ecom – we selling online

Black Friday is a hell of a time

Ecom – we selling online

Cyber Monday is a hell of a time

 

Hook:

Black Friday, tis the season, it’s a lurkin

But last year, though, something wasn’t working

Prepping early this year to avoid the hurt and

I’m searching, for something new to boost our conversion

 

Black Friday, tis the season, it’s a lurkin

The old cyber monday deals no longer working

Been sellin online, since I was ye high

I’m searching, for something new to boost our conversion

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Nick Budincich
Nick's objective in life is to create good, happy, fulfilling experiences and memories for himself and everyone he interacts with.

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